Thursday, May 7, 2009

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Reverse marketing

Marketing is to reach out to customers and sell them your services and products. In reverse marketing as the name suggests, reverse of the traditional methods of marketing is done. Customers come looking for you. Sounds strange! Well that’s the catch. There are so many people who use search engines to get information. The search engines are paid to show ads. But the downside is that these ads are shown separately and customers hardly check them out. In reverse marketing you give the customer information he is looking for on your website. In this way you draw customers to your website and promote your products and services.

The objective of marketing is the same. What differs is the way of marketing. The basic idea of the reverse marketing is to put useful content where people will find it while searching a product. People respond much better to content when its main purpose is not just advertising, and it gives you a chance to demonstrate your knowledge and expertise first.

Reverse marketing techniques are very effective when employed properly. People let their guard down when they are getting the information they are looking for. Often this is what gets them to buy on the spot when they have a great deal of confidence in the company they are purchasing from. The advantage of reverse marketing is that the customer is impressed to find someone who first demonstrates their knowledge on the topic and provides links at the bottom to check out their online store. Another plus point is that this technique fetches you high quality customers who are ready to buy.

Sometime back, this was the growing trend in online marketing. Numerous Free For All (FFA) sites were created flooding the online marketing world and it was quite effective also. People post their ads on these FFA sites and in return the owner mails them an ad about his products and business. but with the advent of spam, ISP filters, this technique lost the sheen it possessed earlier. People can now post to FFA page, confirm the link and then never have to deal with the ad that follows. There are also many other types of free and low cost advertising websites available, so many are eliminating emails as a method for promoting their business.

However, the reverse marketing is still a good way to promote your product. An appreciable number of people use the FFA for posting ads even now, the idea is not so obsolete after all. The auto submitters make it such an easy process that there is hardly any downside to the poster. The reverse marketing is in existence because it is producing results in spite of all the criticism it faces. Though the efficiency has reduced to some extent. As long as there are buyers of this technique there will be sellers also. The trick is to employ this technique effectively. There should be balance between the information and advertisement. If one occupies more space the other is bound to occupy less. Whatever is the case it would have very few buyers. The techniques change but the basic idea doesn’t change in reverse marketing and that is what guides you to better advertising.

Monday, February 16, 2009

Melvinblog's First Contest

Coming straight to the Contest prizes:
How to enter:


  • Comment in this post - 1 point
  • Subscribe to my RSS via email - this accounts 3 points. Only one email address per human
  • Follow me at twitter - equivalent to 2 points.
  • Add me to your blogroll - 3 points
  • Digg this post - 4 points
  • Blog about this contest - 5 points or 10 points. 5 points if you actually give this post a small mention in your post. I understand blogging for a contest is lame so you can just give it a mention. 10 points is for a full post with all the sponsors listed. Anyway I contacted some A+ bloggers and they suggested me to do a filter about this. So basically a blog has to have 20 or more subscribers to qualify for this one. This prevents assholes from creating a blog just to write a contest. Am I understood? ;-)
So hurry up and participate in his contest and grab prizes!!!

Saturday, December 27, 2008

New year contest


contest by BEFolks

Premium Gifts

Three 1st year free web hosting vouchers worth 100$ each by Wpwebhost

Single site license Arthemia premium theme by Michael Jubel worth 70$

Single use license of any theme of your choice at Premiumthemes by Wpremix

Directory Listings:

Free 1 yr Feature listing of your site in PR3 Dawsoneng directory worth $36/ year, by whoisabhi.com

Free text link on 96Main.net for 3months by thechetan.com

Banner design:

Custom free design worth 40$ by peiprofit.com

Free Entrecards credits for the following by indocontest.com

1000 Entrecard Credits from IndoContest
1000 EC’s from Rapidshoots
500 EC’s from Affiliatizer
500 EC’s from ScandalsPrime

Free E-book:

“Work smart, Get Rich” worth $15 by Make Money Online

Free Text LInks:

one-month text ad link worth $7.50 on Make Money Online

A couple of text links worth $50 by thewwwblog

one hour Blog Consultation with Ram Karthik worth $60

one featured link for a month worth $15 by WebTrafficROI

Banner ads:

Two 125 image ads for a month worth $30 by the DesmondBlog

One 125 image ads for a month in Problogineer and one 125 ads in technicamag

One 125 ads slot for a month worth $15 by Wei Liang

One month 125 ads slot by Techpavan

one 125 ads for a month by onlinebull

Two 125 badges on sidebar worth $20 each by blogsolute

one 125 image ads for a month by NiharsWorld

To participate for the Grand New Year Contest?

  1. Write a review about the contest with the title BEFolks First Grand New Year contest in your blog and sponsors and gifts involved in it with the link as http://befolks.com/blog/befolks-first-grand-new-year-contest. you can also a send a trackback to this post when once you’re done. ( 20 points)
  2. Subscribe to my email feed (15 points)
  3. Stumble upon and review this post (15 points)
  4. Add this site to Technorati (15 points)
  5. Comment on this site ( 3 points)
  6. Link or add BEFolks to your blogroll (6 points)
  7. Link sponsors to your site.(8 points)
The blogger who receives maximum points by the doing the most tasks will be awarded with maximum gifts and also the winner’s blog will be reviewed by BEFolks .


Updated on December 17th.

As sponsors continue to increase for this grand new year contest i update here with the new offers and gifts and the tasks to participate is the same as above.

1. A Custom logo design worth $99

2. Any web templates of your choices from buytemplates.com

3. A Custom header design worth $149

4. A software icons from iconplant.com

Updated on December 23rd

1 hour blog consultation by IronBlogger worth $50

Updated on December 25th

Offered by whibb.com

1.Usability consultation(design,logo) worth $20

2.SEO review consultation worth $30

1.One custom 125×125 banner design

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Thursday, August 7, 2008

traders

Major part of our life rest on the saying " when wealth is lost nothing is lost, when health is lost something is lost, when character is lost everything is lost ". The better way to make a healthy living is a caring mind and a co-ordinating body. Exercise is a simple term to describe "activity". But it is not sufficient enough to define its complete definition. The term is coined solely for the purpose of integration of mind and body. Exercises are the ways to build a complete person. A complete person is one who has a healthy mind and a sound body. We have to live this entire life with the body provided to us. It becomes a necessity for us to maintain a good health and a beautiful body. For a machine life, exercises are the ways to make us feel human back with life. Some major exercises we do often without knowing their importance are walking, running, jogging, skipping and swimming. These are the healthiest exercises a human can get. But the growth of technology has stopped us from doing our regular activities. Junk food, fast food culture has lead us to take more of tablets rather than a healthy exercise. Nowadays, a heart patient prefers more of tablets rather than going for jogging every morning. A blood pressure patient can start doing swimming exercises, where he can inhale excess amount of fresh oxygen and leave out excess carbon-di-oxide thereby effectively reducing the blood pressure, rather than the intake of tablets. Natural ways of exercising are the best medicines available so far. "An ounce of prevention is worth a pound of cure" is certainly true. Preventing ourselves from the attack of diseases is what everyone will prefer. As the future world is viewed to be a generation of diseases and pollution, perfect exercises are the best remedy for the current situation.

You cannot expect results immediately after doing a certain exercise. After taking your pushing exercises for a week or so, you cannot expect to become holly wood actor. Leave it time to make yourself better. Once you start your exercises, the body muscles contract due to the activity it is undertaking which has not been with it so long. For about a month or two easy and smaller exercises are sufficient enough to make yourself better. The body gets used to the kind of exercise you do everyday. Everyday the muscles contract and expect it to go along for a long term. Body building is a long term process, where the exercises are to be practiced everyday. With a proper planning and perfect execution any job can be done to its utmost satisfaction. Similarly, choosing a perfect exercise for the perfect structure is the secret of building a healthy and a beautiful body. It is also true that perfection can be the enemy of creativity. We cant always wait until we have created a perfect process. There must be a balance between preventing problems and developing better, but not perfect. The way of quality leaders is, "if it isn't better, improve it" rather than "if it ain't broke, don't repair it". By the time it gets broken, it shall be too late for us to repair. Age is a major factor in body building. The exercises a body can do now cannot be the same after 20 years. Because, with the same junk food culture, we are never to get a nutritious diet we require for our healthy body. A brand new Air conditioner may seem to work well until its guarantee period even if it is not well serviced. But later it becomes a trouble. Similar way, body wont show up it is going down until it is too late. So be wise, try to make exercises and yoga a routine of our lifestyle. See the miracles later.

Sunday, August 3, 2008